Privacy Policy

General Information

This website, and the various content, features and services offered on this website (collectively, the “Site”), is owned and/or operated by Mountain Kids Louisville (“Mountain Kids Louisville,” “we,” “us,” “our” or similar pronoun). Mountain Kids Louisville is committed to respecting your online privacy and recognizes your need for appropriate protection and management of any personally identifiable information (“Personal Information”) you share with us. Mountain Kids Louisville has established this privacy policy (“Privacy Policy”) to let you know what information we may collect from you on the Site and how we may use and share that information. Please take a moment to review the terms of our Privacy Policy. By using the Site, you agree to accept the terms of our Privacy Policy. If you do not agree to the terms of this Privacy Policy, please do not use the Site. Except as expressly provided herein, this Privacy Policy applies only to information that we collect on the Site and does not apply to information which we may collect by other means.

Personal Information; Changes to Personal Information

Personal Information means any information that may be used to identify an individual, including, but not limited to, first and last name, home or other physical address, telephone number, email address, business/company, title, credit card information, and billing address.

Aggregate Information

From time to time, Mountain Kids Louisville may collect general, non-personal, statistical information about the use of the Site, such as how many visitors visit a specific page on the Site, how long they stay on that page and which hyperlinks, if any, they “click” on. We collect this information through the use of “cookies” and other tracking technologies, which are discussed in greater detail below. We collect this information in order to determine which areas of the Site are most popular and to enhance the Site for visitors. We may group this information into aggregate visitor data in order to describe the use of the Site to our existing or potential business partners, sponsors, advertisers or other third parties, or in response to a government request. Mountain Kids Louisville may also group demographic and preferences information and responses to surveys that we collect from visitors into aggregate data for the same purposes. However, please be assured that this aggregate data will in no way personally identify you or any other visitors to the Site.

Cookies and Other Tracking Technologies

Some of our web pages utilize “cookies” and other tracking technologies. A cookie is a small text file that a website transfers to an individual’s hard drive for record-keeping purposes. For example, we may use cookies to collect information about website activity and to maintain your shopping experience in our online store. We never save credit card information in cookies. Most browsers allow you to control cookies, including whether or not to accept them and how to remove them. You may set most browsers to notify you if you receive a cookie, or you may choose to block cookies with your browser. However, please be aware that some features of the Site may not function properly or may be slower if you refuse cookies. Moreover, your ability to complete a purchase may be compromised without enabling cookies in your Internet browser.

You may occasionally get cookies from our advertisers or other third parties with links on the Site (as in Section XII). We do not control these cookies. The use of advertising cookies sent by third party ad servers is standard in the Internet industry.

Tracking technologies may record information such as Internet domain and host names; Internet protocol (IP) addresses; browser software and operating system types; clickstream patterns; and dates and times that our Site is accessed. An IP address is a number that is automatically assigned to your computer whenever you are surfing the web. Web servers, the computers that “serve up” webpages, automatically identify your computer by its IP address. We may link the information we record using tracking technologies to Personal Information we collect at the Site for our own internal and our affiliated companies’ internal marketing and advertising efforts. In addition, we reserve the right to use IP addresses and other tracking technologies to identify a visitor only when we feel it is necessary to enforce compliance with the Site’s policies, to protect the Site, our customers or others, or when we believe in good faith that the law requires it.

The Site may also use a technology called “tracer tags”. These may also be referred to as “Clear GIFs” or “Web Beacons”. This technology allows us to understand which pages you visit on the Site. These tracer tags are used to help us optimize and tailor the Site for you and other Site visitors.

Pop-up blockers or stoppers prevent extra pop-up windows (usually advertisements) from opening in your browser. Pop-up blocking software often has negative effects on other “good” software. If you disable JavaScript pop-up ad windows, you may also disable other website functionality that uses JavaScript. If you’re using a pop-up blocker that allows you to manage a list of “pop-up friendly” sites, please refer to your Help files and add the URL of this Site to your approved list to ensure maximum functionality at the Site.

How We Use and Share Personal Information

How We May Use Your Information

With respect to the Personal Information we collect, we may retain and use that information for several purposes. For example, we may use your Personal Information to send emails to our mailing list subscribers, enter you into sweepstakes, respond to your questions, or process or fulfill any purchases you make on the Site. We may also use Personal Information to ensure compliance with our policies and applicable law. We use your email address as a customer identifier on the Site. In addition, we may send you periodic communications by email or regular mail, such as news updates, special promotional offers or information on our products or services which may be of interest to you. If you later wish to opt-out of receiving such promotional communications from us at any time, simply follow the instructions within those communications. Notwithstanding the foregoing, we reserve the right to send you certain non-promotional communications relating to the Site, such as service announcements or similar administrative or transactional messages, without offering you the opportunity to opt-out of receiving them.

With Whom We May Share Your Information

Mountain Kids Louisville may share and disclose your Personal Information to third parties for other purposes, as set forth in this Privacy Policy.

Mountain Kids Louisville fully cooperates with law enforcement agencies in identifying those who use our services for illegal activities, and may in its sole discretion disclose Personal Information or other information to satisfy any law, regulation, subpoena, or government request, or in connection with litigation. Mountain Kids Louisville reserves the right to release Personal Information or other information about users who we believe are engaged in illegal activities or are otherwise in violation of our Terms of Use Agreement, even without a subpoena, warrant or court order, if we believe in our sole discretion that such disclosure is necessary or appropriate to operate the Site, or to protect the rights or property of Mountain Kids Louisville, its affiliates, or any of their officers, directors, or employees, agents, third party content providers, suppliers, sponsors, or licensors. Mountain Kids Louisville also reserves the right to report to law enforcement agencies any activities we reasonably believe in our sole discretion to be unlawful.

Privacy Preferences/Opt-Out

You can change or update your Personal Information by emailing anna@mountainkidslouisville.com.

If you do not want to receive promotional emails from Mountain Kids Louisville, please follow one of the two options below:

You must opt-in to receive promotional emails. When providing your personal information, simply do not check the box that asks whether you would like to receive the e-newsletter, and we will not send you any promotional information via email.

When you receive an email from Mountain Kids Louisville, it will contain a link that allows you to stop the delivery of email messages from us. If you decide to use this opt-out link, you will no longer receive special offers, valuable coupons, or e-newsletters from Mountain Kids Louisville; however, you will continue to receive non-promotional emails from us, such as registration confirmations.

Security

Mountain Kids Louisville intends to take reasonable and appropriate steps to protect the Personal Information that you share with us from unauthorized access or disclosure. When you transmit Personal Information from your PC to our servers, your information is protected by a “firewall” (a combination of computer hardware and software that helps keep unauthorized visitors from accessing information within our computer network). Unfortunately, no data transmission over the Internet can be guaranteed to be 100% secure. As a result, while we strive to protect your Personal Information and privacy, we cannot guarantee or warrant the security of any information you disclose or transmit to us online and cannot be responsible for the theft, destruction, or inadvertent disclosure of your Personal Information.

With respect to general credit card security online, you can take the steps below to increase the security of your credit card information:

Limit your online shopping to Internet merchants equipped with Secure Sockets Layer (SSL) technology. SSL assists in preventing unauthorized interception of your sensitive data.

Use a browser, such as Netscape Navigator or Internet Explorer, that supports SSL. These browsers show a symbol in the status bar, such as a key or lock, when you are on a site that uses SSL.

Credit card information collected by Mountain Kids Louisville is encrypted through SSL before it is transmitted over the Internet.

Children’s Privacy

This Site is not intended for use by children under the age of 13 and Mountain Kids Louisville does not knowingly collect or use any Personal Information from such children. If we become aware that we have unknowingly collected Personal Information from a child under the age of 13, we will make commercially reasonable efforts to delete such information from our database.

Changes to Privacy Policy

The terms of this Privacy Policy may change from time to time. We will notify you of any material changes to this Privacy Policy by posting a notice on the homepage of the Site for a reasonable period of time after such changes are made that this Privacy Policy has been updated, and by changing the “Last Updated” date at the top of this Privacy Policy. We encourage you to check this page periodically for any changes. Your continued use of the Site following the posting of changes to these terms will mean you accept those changes. If you have questions about this Privacy Policy, or believe that Mountain Kids Louisville has acted inconsistently with this Privacy Policy, please Contact Us.

Third Party Websites

Please note that you may have cookies placed on your computer by third party websites that refer you to the Site. Although we do not share your Personal Information with these third party websites, they may be able to link certain non-personally identifiable information we transfer to them with Personal Information they previously collected from you. Please review the privacy policies of each website you visit to better understand their privacy practices. In addition, Mountain Kids Louisville would like to inform you that anytime you click on links which take you to third party websites, you will be subject to the third parties’ privacy policies.

While we support the protection of our customer’s privacy on the Internet, Mountain Kids Louisville expressly disclaims any and all liability for the actions of third parties, including but without limitation to actions relating to the use and/or disclosure of Personal Information by third parties.

Miscellaneous

This Privacy Policy and the privacy practices of Mountain Kids Louisville will be subject exclusively to the laws of the State of Colorado within the United States. Mountain Kids Louisville makes no representation that this Privacy Policy and our practices comply with the laws of any other country or jurisdiction. Visitors who use the Site and reside outside the United States do so on their own initiative and are responsible for compliance with local laws, if and to the extent local laws are applicable. If you reside outside of the United States, by using our Site, you consent to the transfer, processing and use of your information outside your country.